Business Research Methods and Statistics Using SPSS

Administrative Sciences Business & Economics EN
Business Research Methods and Statistics Using SPSS

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Description

Business Research Methods and Statistics Using SPSS provides a simple, easy to follow, and non-mathematical approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and re

Book Details

Authors

Robert B. Burns, Robert P Burns, Richard Burns

Publisher

SAGE

Publication Date

2008-12-04

ISBN-13

9781412945295

Page Count

558

Language

En

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